MorLyn’s, a Christmas shopping tradition

MorLyn’s Fine Jewelry in downtown Clanton embraces the Christmas spirit. (Photo by Anthony Richards)

MorLyn’s Fine Jewelry in downtown Clanton embraces the Christmas spirit. (Photo by Anthony Richards)

Christmas shopping is taking place throughout Chilton County, and one of the businesses most excited for the season is MorLyn’s Fine Jewelry in downtown Clanton.

“We had our biggest black Friday this year,” owner Ann Glasscock said. “Sixty people were waiting in line outside before we even opened.”

One of the holiday promotions includes giving away a free deer rifle to any customer that spends $2,500 or more.

According to Glasscock, that has been quite the incentive and four rifles had already been handed out as of Wednesday.

Another unique promotion that has taken place over the past couple of years is the store’s wish list program.

Any customer that enters the store can add certain items that interest them into the computer database, which creates a list of popular items that customers in need of guidance can view.

“This year we’ve made a big push on getting the list out there on Facebook,” Glasscock said. “That has helped generate more interest.”

According to Glasscock, the idea for the list was created for those that walk into the store and say “I don’t have a clue what to get.”

Though MorLyn’s sees a steady stream of business each week leading up to Christmas, the busiest times are the initial surge after Thanksgiving and the final four days prior to Christmas.

“Many people have come in and expressed an interest in buying local, which is a great thing to hear,” Glasscock said.

MorLyn’s has a pair of storefront windows facing Highway 31 and Second Avenue North, and it has become tradition over the years for those windows to be decorated to showcase the holiday spirit.

This year’s window themes include a snowy blizzard and Santa putting packages under the Christmas tree.

“Nothing warms my heart more than to hear a customer’s appreciation,” Glasscock said. “The windows are a part of that.”

SportsPlus

Billingsley

Primm collects three hits in AHSAA North-South All-Star Game

Clanton

Unemployment rate spikes in Chilton from May to June

Clanton

Hall, American Legion riders roll through Clanton for Legacy Run

Clanton

Chilton Toyz on display in annual car show

News

Jones selected by Royals in sixth round of MLB Draft

Clanton

Parole denied in June for Chilton offender

Clanton

Clements gives State of Schools report; shows improvement in multiple facets

Clanton

United Way Hands On hosting backpack drive for central Alabama students

Clanton

Changes to this year’s Peach Festival welcomed tens of thousands throughout June

Clanton

Fourth annual CAW Back to School Bash upcoming in Clanton

Clanton

Juvenile female killed in train accident in Clanton

Clanton

One-time grant opportunities open for Chilton County nonprofits until July 19

News

Hand leaves Verbena better than she found it, retires as principal

Clanton

Benz’s new book features a dog’s journey to helping dozens of Ukrainian children

Clanton

Scenes from the opening of the Blackwood Brothers exhibit in Clanton

Clanton

CCS providing free breakfast, lunch for all students for 2024-25 school year

Clanton

Clanton 6U All Stars win World Series in Albertville

Clanton

Connell presented key to Clanton, receives own day for MLF achievements

Business

Photos, results and more from the 2024 Chilton County Peach Festival recap

Maplesville

Relay Queens read to children at the Maplesville Public Library

Clanton

Exhibit held for 70th anniversary of Blackwood Brothers plane crash in Clanton

Clanton

Junior Deputy Academy returns to Chilton County

Clanton

Parole denied for Chilton County offender

Clanton

Vaith to serve as Alabama 4-H Ambassador